Seles is a dry cleaning company which operates in Maslak, Istanbul. The logo of Seles is designed with the industry-specific hanger and the “Seles” lettering with finely tuned typography. The corporate colors were chosen as light green and light blue to give a feeling of cleanliness and freshness. Sectoral pictograms other than the logo have been added to the brand identity as reminders. In order to strengthen the corporate structure and to create corporate affiliation, you can examine the criteria on the following pages for the use of some materials on which the logo will be used.